Editorially-led content. Social media strategy. Brand consulting.

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About

The London Lodge is Mat Osman, Chloe McCloskey and a diverse network of creatives and thinkers across the globe. Since 2006 we have edited and published le cool London, a much-loved city guide with over 40k loyal readers.

During this time we’ve worked with a variety of brands on social, advertising and content projects. We provide editorial services and partner with brands to develop compelling content and build communities.

We are nimble, experienced, creative and reliable.

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Projects

le cool london

le cool london

As part of a European-wide publishing family, le cool London recommends secret bars, hidden restaurants, underground clubs, and everything you didn’t know was happening in the city. The London Lodge has been editing and publishing this much-loved weekly agenda for over 10 years and more than 500 issues. The e-magazine features 14+ curated recommendations, a unique artist cover and bespoke interview each week.

We Work

We Work

In advance of WeWork’s celebrated Creator Awards, we collaborted with the ubiquitous shared office brand to drive awarensss and sign-up to this highly successful London event.

Qbic Hotels

Qbic Hotels

In 2017 we worked with sustinable independent hotel group, Qbic, to create a London content strategy for the hotel’s digital and in-house channels.

Martini – City Circuits

Martini – City Circuits

To celebrate Martini’s return to racing and a high-profile partnership with the Williams Formula One team, we created a bespoke race-week guide to Barcelona. These ‘City Circuits’ came in the form of a premium printed map and web app showcasing the most interesting watering holes and cultural stop-offs.

Fiji Water

Fiji Water

For three years we partnered with Fiji Water on its key UK activation, developing beautifully illustrated walking map guides to London based on underground rivers. The campaigns included social, events, printed media and film.

Google

Google

We helped Google build their Local Guide community through custom content, display and a le cool reader competition.

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Brands

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Contact

We’d love to hear from you, fill in the form below or contact us directly on +44 0796 9732 435.